Pheromones send out silent, subconscious scent signals to the opposite sex that naturally trigger romantic feelings. This scientifically designed, pheromone based fragrance provides you with one of the most precious and powerful forces of nature; Lure is working for you. Not a mere cologne, but a sexual signaling aroma based on the chemistry of the attractant alpha-androstenol. Scientifically designed pheromone based fragrance for men. Masculine spice scent is confidently arousing. 1 fluid ounce bottle. Made in the USA.